Microsoft Outlook App
#1 Productivity
App within a
week
App within a
week
Challenge
The Outlook App had been available for more than a year in the mobile app stores, but it had gained very little traction. What our research told us is that people had very low expectations for email on mobile. It was so bad that folks had resigned themselves to it and were not even seeking out alternatives to what they were currently using.
Solution
Within our research, we found some key pain points where email was failing users on a regular basis in their daily work life. We then created a multi-channel campaign targeted at your business professionals that found the humor in what would otherwise be a horrible situation.
Let's talk!
Email
Location
325 E. Saint Joseph Street
Indianapolis, IN 46202-3389
Phone
317.423.1745
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